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Real work, Real results
Client Story: He Knew Exactly What to Do — and Still Couldn't Move Forward"
I came in feeling stuck and confused. I was trying to build routines, do things right, move forward — but I kept falling out of it. Something wasn't holding, and I didn't understand why. On paper, I was doing the work. I had an idea I believed in — an exhibition I wanted to put together. I spent hours thinking about it, convincing myself it was a good idea. But no matter how much I prepared mentally, I couldn't bring myself to actually do it. The gap between wanting and doing
Guy Tourgeman
May 292 min read
Client Story: Qualified, Driven, and Still Couldn't Charge What She Was Worth
"I knew my work was good. I had degrees, certifications, years of experience, and a genuine passion for what I do. By any external measure, I was qualified. But every time I got on a sales call, something happened. I'd hear myself apologizing for my price before the client even responded. I'd soften everything, over-explain, try to make it easier for them to say yes — and still walk away feeling like I'd done something wrong. I didn't understand what was going on. I kept adj
Guy Tourgeman
May 42 min read
Client Story: From Missing Deadlines and Falling Behind — to Consistent Execution and Trust at Work
I came in overwhelmed, missing deadlines, and close to losing my job. I knew what I had to do. I had tried systems, tools, workshops — I understood the theory. But somehow, I couldn’t translate it into action. Something wasn’t working, and I didn’t understand why. The more I tried to push, the worse it got. Things kept piling up, I was constantly reacting, and it felt like I was always behind. At some point, I realized it’s not about knowing more — there’s something here I’m
Guy Tourgeman
Apr 221 min read
Client's Story: "I Didn't Expect This to Actually Work"
2 min read I came in skeptical. Not because I didn't want change — I did, badly. I just didn't really know what coaching was, or how it could actually help on such a deep level. I figured I'd have to work it out on my own, slowly, the way I'd always tried to. What I found was something different from what I expected. For most of my life, I'd been shaping myself around how others perceived me. Every decision passed through some invisible filter — will this make me look capable
Guy Tourgeman
Jun 282 min read
Why Smart, Capable People Stay Stuck — Even When They Know Exactly What to Do
2 min read "I know what I need to do. I just can't make myself do it." If you've ever said something like this — you're not alone. And you're probably not lazy, undisciplined, or broken. You're experiencing one of the most common and least talked-about gaps in high performance: the gap between knowing and doing. Why knowledge isn't enough We live in an age of unprecedented access to information. Books, podcasts, courses, coaches, frameworks. More knowledge than any generation
Guy Tourgeman
Jun 162 min read
The Problem Isn't Lack of Motivation. It's That the Way You're Moving Forward Is Working Against You.
2 min read If pushing harder were the answer, it would have worked by now. Most driven people I work with aren't lacking motivation or discipline. They're moving in a way that works against them — and they don't yet see it. The harder you push, the more resistance you create When you operate from pressure, you wake up already behind. You're reactive instead of intentional. You move through your day managing tasks instead of making real decisions. And the more you push against
Guy Tourgeman
Jun 162 min read
What People Think Coaching Is — And What It Actually Is
2 min read You don't need someone to tell you what to do. You probably already know. What you need is to finally be able to see what's been getting in the way. That's what coaching — real coaching — actually is. What coaching is usually mistaken for Most people assume a coach knows something they don't — and their job is to transfer that knowledge. But most people who come to coaching aren't missing information. They already know a lot. What they're missing is the ability to
Guy Tourgeman
Jun 162 min read
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